"On behalf of CBS and Jack-FM, I would like thank you for your exceptional service and the great showing the station received on your mobile billboards. We have received numerous comments on the campaign from all across the city.

I look forward to working with you on future campaigns to maximize our brands and awareness in the market."
Tom Humm
Vice President/General Manager
CBS Radio Las Vegas/100.5 JACK-FM



"We typically track at least 3 new customers each and every time your truck goes out on the road with our ad. Las Vegas Rolling Billboards is our main form of advertising and we continue to use it because it works. It more than pays for itself."
Tod Turner, Carpet Liquidators Warehouse



"All media, except out-of-home has become completely avoidable. Out-of-home is there, it's everywhere! You can't turn it off, throw it away or click to the next page…Every year, more Americans spend more time behind the wheel. This means more exposure to out-of-home and less to other media."
John Mandell- Media Comm International

A recent study by Arbitron, the New York City-based marketing research firm, found that nearly 30% of consumers were motivated to make a visit to a retail store within a week after seeing a roadside advertisement while they were in their cars. Arbitron's research also found that consumers often are going over their to-do lists while driving to or from work. "They're in the car but they're in shopping mode," says Pierre Bouvard, President of New Ventures for Arbitron. "They're literally making their mental lists. It's the window of opportunity right before they shop."
Arbitron Research Study